The Saylor and Strategy legend started 5 years ago.

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The company known today as Strategy, but legendary under the name MicroStrategy, started its Bitcoin purchases exactly five years ago today. On August 11, 2020, the company made a purchase of $250 million that would make waves in the corporate world and announced its Bitcoin treasury strategy.

Bitcoin increased by more than 10 k

When Saylor's company bought 21,454 BTC for 250 million dollars, the price of Bitcoin was slightly above 11,000 dollars. Today, however, the largest cryptocurrency, which is over 120,000 dollars, seems to have increased by at least 10 times since that day, at least for now. Of course, the Strategy company continued its purchases in the following years as well. Generally, the company, which fearlessly buys at high prices, has also raised its average to around 70,000 dollars.

The stock gained 3000% in value

The company shares, which started being listed on Nasdaq in 1998, rose above 310 dollars in March 2000 and set a record. In the following years, the stagnant shares revived with the Bitcoin move. Today, the company, which has more than 600,000 Bitcoins and has spent nearly 50 billion dollars, has seen its shares appreciate by more than 3000% in the last 5 years. The share price of MSTR, which is currently close to 400 dollars, was around 15 dollars during the early days of Bitcoin purchases.

It has also become an example for others

The success of the Strategy has become an example for other companies and even governments. First, in 2021, El Salvador declared Bitcoin as legal tender and began purchases. Then, in 2024, with the approval of Bitcoin spot ETFs by the USA, the largest cryptocurrency took a leap. This situation has also significantly boosted the shares of Strategy. Today, many well-known companies, from the Japanese company Metaplanet to major Bitcoin miners, are following Saylor's path. Even companies that have reservations about Bitcoin are indirectly opening up to Bitcoin by purchasing MSTR shares.

At the time the news was written, Bitcoin was trading at around 121,700 dollars.

Published: August 11, 2025 11:05 Last Updated: August 11, 2025 11:10

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