RWAfi New World: Plume Network Creates an Encryption Native User Ecosystem

Real World Assets (RWA) serve as an important link between traditional finance and encryption, increasingly becoming the focus of market attention. However, the current RWA market still faces many challenges such as low efficiency and high costs, and the connection between the traditional financial system and the on-chain ecosystem urgently needs improvement.

To address this issue, a fully integrated and modular chain focused on RWAfi has emerged. As the first truly public chain serving encryption-native users, this project is dedicated to providing more efficient, transparent, and convenient solutions by creating a dynamic, liquid, and composable market for RWA, redefining finance to make it as multifunctional as native encryption assets.

Rapid development, asset scale exceeds one billion

After nearly a year of development, the network has been recognized by the community, institutions, emerging banks, and encryption native protocols (such as lending protocols, perpetual contract DEXs, AMMs, etc.) as the best solution for RWAfi. Currently, over 180 projects have been built on the platform, with a total deployed asset exceeding $1 billion, and several hundred million assets are set to go on-chain. During a two-month testing phase, the project also achieved significant results: the number of active wallets surpassed 3.75 million, and the on-chain transaction volume exceeded 270 million, fully demonstrating the vitality of the ecosystem and the enthusiasm of user participation.

In November, the project held a pre-storage event with an initial target of 5 million dollars, which was quickly filled within 70 seconds. In response to the huge demand from the community, the cap was raised to 30 million dollars, and ultimately, the goal was exceeded within 90 minutes, with oversubscription reaching 6 times the original plan.

The growth potential of this project has also been recognized by several well-known VCs, having raised a total of $30 million to date. In May of this year, it was announced that they completed a $10 million seed round of financing, led by a well-known investment institution, with participation from several prominent venture capital firms. This round of financing lays a solid foundation for the project’s innovation and expansion in the RWAfi field.

On December 18th, it was announced that a Series A financing of 20 million USD had been completed, with participation from several well-known investment institutions and the digital asset departments of traditional financial institutions.

A blockchain ecosystem designed specifically for RWA, leveraging the DeFi concept

Although there are already many Layer 1 projects in the industry, and new projects entering this space from time to time make the competition increasingly fierce. However, due to the customized needs for permission management, compliance, and liquidity in the series of operations of real-world assets on the chain, this project realizes the need to build a blockchain specifically designed for RWA, and aims to achieve its goal by embedding more customization and features at the network level.

Unlike traditional RWA models, this project aims to create a more efficient and accessible ecosystem for crypto users and traditional financial institutions by leveraging DeFi principles, making it the first and only protocol focused on RWAfi. RWAfi is a new model in the blockchain finance sector, meaning that tokenized RWAs can be composable and flexible like native crypto assets. Based on the concept of adopting crypto-native principles, the focus is on composability, liquidity, permissionlessness, and interoperability, designing products and businesses around RWAfi from the perspective of building what crypto users truly need.

The project's modular infrastructure is designed to support the tokenization and management of real-world assets, with its core components being the tokenization engine, smart wallet, and on-chain data highway. Through the collaborative operation of these components, a smooth and secure environment is provided for managing multiple asset classes, ensuring compliance, and facilitating data integration.

In terms of core functionality, the project focuses on accelerating the on-chain of real-world assets, liquidity, and regulatory compliance, providing a comprehensive framework that includes liquidity management, built-in anti-money laundering (AML) compliance, and data access capabilities.

The project utilizes a network of compliant partners to achieve compliance verification of tokenized assets, ensuring that transactions meet relevant regulatory requirements. By integrating compliance directly into the platform, it simplifies regulatory compliance processes and user registration processes. With the integrated compliance features, users can confidently participate in RWAfi transactions, accessing a broader range of opportunities online while meeting the necessary legal standards.

In terms of key asset liquidity and market efficiency, liquidity development is facilitated by collaborating with trusted liquidity providers and deploying yield enhancement mechanisms. Its trading functionality enhances the liquidity options of RWA tokens through staking, yield farming, and integration with DeFi protocols, supporting market activities. This allows users to engage in asset trading by reducing slippage and improving asset stability, while taking advantage of liquidity and yield opportunities in the RWA market.

Focus on real returns, prioritize serving encryption native users

As a unique area at the intersection of blockchain technology and traditional assets, the enormous potential of RWA stems from the traditional financial industry. Perhaps based on this, most RWA projects are currently led by individuals with a traditional finance (TradFi) background, who are attempting to bring traditional financial products onto the blockchain. However, mainstream users on the blockchain tend to be more encryption-native rather than traditional finance users, making it difficult for most products to find a market fit.

The project believes that in order to truly promote the growth of RWA, it is essential to first focus on the needs of on-chain users. Its RWAfi concept not only involves bringing RWAs on-chain but also aims to create products that are easy for users to understand and accept by following what they are already doing when integrating traditional and encryption-native worlds. This is because on-chain users are typically the most dynamic and innovative when exploring RWAfi application scenarios, and they have a strong demand for real returns, liquidity, and composability. Essentially, the project meets these needs in a manner similar to DeFi, aligning the products with the market. Users are superficially engaging with decentralized financial products, but behind them are real-world assets that can deliver actual returns.

As an open, permissionless chain, this project offers an easy-to-use, compliant, and efficient asset onboarding tool, allowing anyone to freely build and drive development without restrictions. Among the hundreds of protocols attracted so far, these assets cover a variety of categories. Currently, asset categories can generally be divided into three types: collectibles, alternative assets, and financial instruments. Collectibles include wine, artworks, watches, sneakers, and Pokémon cards; alternative assets mainly consist of private credit, real estate, or green energy projects; financial instruments are primarily stocks or corporate bonds.

However, for the vast majority of encryption users, the category of the assets themselves is not important; their usage and potential returns are the focus. Therefore, based on the goal of benefiting existing on-chain users, this project will also focus its work on the three main use cases that are most important to encryption users. The first category is yield farming, which centers on earning returns through methods such as depositing funds and circulating operations, while achieving efficiency and convenience in operations. The second category is trading, which includes actions such as buying and selling, lending, and traditional spot trading. The third category is speculation, mainly involving derivatives and other similar high-risk investment operations. This project focuses on assets and application scenarios related to these protocols, making them more aligned with the actual needs of encryption users.

The project focuses on bringing real returns through income-generating assets and introducing real users through the existing market, thereby expanding the use cases of encryption ecosystems and RWAs. For example, by collaborating with RWA projects in the renewable solar energy sector, users are provided the opportunity to earn returns from solar assets worth $100 million. This collaborative project tokenizes "the leveraging of commercial solar construction loans and subsequent operational assets," which will serve public school district development projects. Stakeholders stated, "These projects have 100% contracted revenue and predictable costs." According to the statement, both teams believe that the school district's commitment to these development projects reduces the overall risk of the tokenized project and expects returns to be between 9% and 18%.

In addition to emphasizing on-chain user needs, the project also serves traditional financial institutions and can address major challenges in compliance and liquidity in promoting institutional adoption. This dual-service strategy makes it promising for innovation and breakthroughs in the RWAfi field, catering to the different core needs of crypto-native users and traditional financial institutions.

Looking to the future, this project, which will officially launch its mainnet soon, will further enhance the scalability and security of its infrastructure based on existing foundations and further integrate to improve data privacy; in terms of ecological development and RWA expansion, it will undoubtedly add more asset classes, including tokenized luxury goods, stocks, and new forms of commodities; furthermore, by expanding cooperation with financial institutions, it will make it easier for institutional investors to access tokenized RWA. This strategic positioning not only promotes the connection between the encryption world and traditional finance but also makes this project an important bridge in driving the development of RWAfi.